Area · Structure

Cheeks, chin and jawline

The support areas. Here filler does not fill a wrinkle: it restores structure, and that changes the whole face.

Written and reviewed by Dra. Olga González · Aesthetic Medicine, Universidad de San Martín · El Poblado, Medellín
Last reviewed: September 1, 2026

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On this page

  1. The cheek governs
  2. Product and plane
  3. What it costs

When a face looks like it is falling, the problem is often not where you see it: it is higher up. The cheek loses support and everything below descends. Treating the right point is what separates a natural result from a filled face.

Why the cheek governs the rest of the face

The soft tissues of the face hang from the bony structures of the mid-face. When that support loses volume — through bone resorption and atrophy of the fat compartments — everything it held descends: the nasolabial fold deepens, the marionette line appears and the jawline loses definition.

Hence a rule that saves money and avoids odd results: in many cases, treating the cheek improves the fold without touching it. Filling the fold directly when the cause is higher up is what produces that heavy, wide mid-face everyone recognises as «filler».

Which product and in which plane

These areas need projection, not soft filling, and the product goes deep, resting on bone:

The chin deserves a note of its own: projecting it changes the profile and defines the jawline more than almost anyone expects, and it usually needs little product. It is one of the interventions with the best ratio of volume applied to change perceived.

What it costs

Filler is not quoted by «area» but by product and volume, and for a reason worth understanding before you compare: two people with the same complaint can need 1 ml and 4 ml. A closed per-area price that does not say how many millilitres it includes cannot be compared with anything — the same problem as botox units.

How it works here:

Payment: cash, debit card and credit card, with the option to split into instalments at the terminal under your own bank plan.

Frequently asked questions

?Does cheek filler make the face look wide?
Only if too much volume is used or it goes in the wrong point. Placed in the deep plane in the right amount, the effect is support: the mid-face regains height and the jawline gains definition, without widening.
?Which product is used in the chin and jawline?
Dense hyaluronic acid or Radiesse. Both give the firmness the area needs; hyaluronic acid has the advantage of being reversible and Radiesse of stimulating collagen as well as adding volume.
?How long does it last?
12 to 18 months, longer than other areas because the product sits in the deep plane on bone, where there is little movement.
?Should the nasolabial fold or the cheek be treated?
In many cases treating the cheek improves the fold without touching it, because the fold is caused by loss of support above. It is decided by looking at the whole face, not the isolated wrinkle.

Book a free consultation

We look at the whole face before deciding where the volume goes.

WhatsApp

+57 316 042 2194 · El Poblado, Medellín · English spoken

About who signs this content

Dr. Olga González — physician trained in Aesthetic Medicine (Universidad de San Martín), Health Coach in Nutrition, Longevity and Biohacking. She practises at Dra. Juventud, El Poblado, Medellín. Consultations available in English.

Last reviewed: September 1, 2026

Medical notice. This page is informational and does not replace the judgement of a healthcare professional. Fillers and biostimulators are prescription devices and medicines: the indication, product and volume depend on an individual assessment. Results vary from person to person and nothing here is a promise of outcome. Market price ranges are those publicly observed in Medellín in 2026 and are not official third-party rates. Dollar figures are approximate.